WHAT WE DO
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Local, Engaged and Responsive GBV Network
Increased Primary and Secondary Prevention of GBV
Evidence-informed Social Behaviour Change Communication (SBCC) interventions
Informed by qualitative research and ongoing learnings from the project implementation, Masiphephe uses participatory community engagement interventions that incorporate global best practice to advance gender equality and equity as well as transform social and gender norms that reinforce patriarchy, inequality and harm both men and women. Through the GBV Prevention and Community Response TWG of each forum in the Masiphephe Network, the following actions are promoted for improved GBV prevention and response:
- Encourage social norms, beliefs and practices that demonstrate GBV non-tolerance;
- Educate and raise community awareness on risks and signs of GBV abuse, perpetration and; available services for survivors of GBV
- Promote Masiphephe Network activities in the community
Key activities
Evidence-informed Social Behaviour Change Communication (SBCC) interventions are implemented at the four levels of the ecological model including the individual, their social networks (relationships), community and society levels; through innovative communication interventions that aim to enhance knowledge, encourage reflections on the values, norms and behaviours that promote GBV non-tolerance, gender equality and respect for human rights.
Masiphephe Interventions
Stepping Stones – a participatory workshop series designed to interrogate issues around gender, sexuality, HIV/AIDS, gender violence, communication, and relationship skills. Masiphephe implements Stepping Stones to initiate targeted engagement on GBV norms and attitudes with men and women aged 19 – 49 years.
Zazi Clubs – a social movement for young women that promotes women empowerment and encourages women to take action against contextual and structural factors that impinge on their human rights and put them at risk of GBV and HIV infection. Women who graduate from Stepping Stones are recruited to establish a Zazi Club, through which they undergo a series of participatory training sessions and social mobilization activities to equip them with tools, skills, and knowledge to make informed decisions, take action and navigate challenging situations related to their sexual relationships, sexual reproductive health and gender-based violence, as well as negotiate contextual and structural factors, and social norms that are a barrier to exercising agency.
Sonke Change Trial
Men who graduate from Stepping Stones are recruited to participate in the Sonke Change Trial, a specialised male engagement series of participatory training. On completion of the Sonke Change Trial training, they are recruited to establish a Brother’s for Life Clubs.
Brothers for Life
Social clubs that provide a safe platform for healthy and safe engagement of boys, adolescents, and adult men in schools, workplaces, and in the community. Through the Brothers for Life clubs, members undergo a series of participatory training sessions and social mobilisation activities to promote positive masculinities while denouncing toxic masculinities by redefining the identity of men; creating strong brotherhood with positive role models in communities through mentorship programs; using mass media platforms to spark community-level conversation around HIV, GBV, RSHR and positive parenting.
Masiphephe School Related GBV (SRGB)
The Masiphephe Network has worked with the Manoff Group under the ACCELERATE project to design this school-related, gender-based violence prevention intervention whose goal is to reduce school-related gender-based violence among in-school youths in grades 8-11. The intervention aims to create safe school communities characterised by a rich culture of respect for all learners and school staff, where learners feel safe and supported to report GBV. CCI and the community partners support selected schools in the project sites to develop and effect GBV responsive school codes of conduct and services for victims of SRGB, in-school activities and reinforce positive gender norms within and around school communities. The intervention is aligned with and supports the promotion and implementation of the Department of Basic Education (DBE) Protocol for the Management and Reporting of Sexual Abuse and Harassment in Schools as well as the effective roll out of the Comprehensive Sexuality Education (CSE) curriculum, targeted at grades 4 – 12.
Multi-Media Outreach Communication
Masiphephe uses multimedia content to impart information and knowledge around GBV in Masiphephe Network Districts. The overall aim is to facilitate community engagement on thematic GBV topics, raising awareness on risks and signs of abuse, safe spaces and available services for survivors. The Masiphephe multimedia content package consists of radio, videos, social media, print and folk media
